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Fortune At The Bottom Of The Pyramid : Eradicating Poverty Through Profits
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Author C K Prahalad
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The world's most exciting, fastest-growing new market? It's where you least expect it: at the bottom of the pyramid. Collectively, the world's billions of poor people have immense entrepreneurial capabilities and buying power. You can learn how to serve them and help millions of the world's poorest ... Read More...
Harvard Business Review On Strategic Alliances
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Author Harvard Business Press
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Shows how to build and manage strategic business relationships. This work features all-star names in marketing, including Rosabeth Moss Kanter, Gary Hamel, and Kenichi Ohmae. It provides a look at strategic alliances including: why and how they provide strategic advantage, the counterintuitive logic... Read More...
The Five Temptations Of A Ceo
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Author Patrick Lencioni
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Patrick Lencioni, is the president of The Table Group, a San Francisco Bay Area management consulting firm that specializes in organizational and executive development. In addition to his writing and consulting, he is a sought-after speaker on topics related to leadership and management. He has been... Read More...
Power Shift
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Author Alvin Toffler
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Alvin and Heidi Toffler?s other books include The Third Wave, Powershift, The Culture Consumers, War and Anti-War and Creating a New Civilization. The authors are founders of Toffler Associates, advisers to companies and governments worldwide on advances in economics, technology and social change. I... Read More...
The Apple Experience : Secrets to Building Insanely Great Customer Loyalty
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Author Carmine Gallo
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Apple's 5 Core Principles Now in the Palm of Your Hand! Revealing the methods business leaders behind Apple’s unparalleled retail success, bestselling author Carmine Gallo explains how can use them to drive growth and profits. Rounding out his Steve Jobs/Apple trilogy, Carmine Gallo reveals th... Read More...
Stratagem
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Author Business Standard
InCirculation
Business Essentials Series brings together the writings of seasoned business journalists. It focuses on the key issues faced by leaders and managers in their journey from management student to the corner office. In the current business environment, managers cannot be effective by knowing thei... Read More...
The Effective Presentation : Talk Your Way To Success
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Author Asha Kaul
InCirculation
Designed to respond to the growing needs of professionals and those in the academia, this book is a comprehensive, step-by-step guide to making effective presentations. Written in a clear, accessible style, the author provides a friendly approach to a process that is often a nerve-wracking task for ... Read More...
Inside Chanakya's Mind: Aanvikshiki and the Art of Thinking
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Author Radhakrishnan Pillai
InCirculation
The definitive new book from India’s no. 1 business writer Chanakya was one of the best strategic thinkers of the world. In the fourth century BC, he wrote the Arthashastra, an unrivalled political treatise that has since been used by leaders across the globe. In Inside Chanakya’s Mind, for the fir... Read More...
The Art Of Seduction - 24 Laws Of Persuasion
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Author Robert T Greene
InCirculation
In this beautiful, sensually designed book, Greene unearths the two sides of seduction: the characters and the process. Discover who you, or your pursuer, most resembles: the Siren, the Rake, the Ideal Lover, the Dandy, the Natural, the Charmer, the Coquette, the Star, or the Charismatic. Learn, too... Read More...
Trout On Strategy
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Author Jack Trout
InCirculation
From the bestselling coauthor of Positioning--essential tactics for success in every marketing arena. With his 1981 classic, Positioning, Jack Trout (along with coauthor Al Reis) forever changed the way marketing strategy is done. In the more than two decades since then, he has remained at the foref... Read More...
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