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Harvard Business Review On Sales And Selling
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Author
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Harvard Business Press
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Available
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No matter what business you're in, there is one ultimate driver for all that you do: sales. To survive, companies must sell. Whether you sell directly to mass-market customers, pitch to just one major buyer, or negotiate complex multiparty deals, knowing when and how to apply the right techniques ca...
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Harvard Business Review On Sales And Selling |
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Author
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Harvard Business Press
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Publisher
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NA
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Language
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English
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Available
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Description
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No matter what business you're in, there is one ultimate driver for all that you do: sales. To survive, companies must sell. Whether you sell directly to mass-market customers, pitch to just one major buyer, or negotiate complex multiparty deals, knowing when and how to apply the right techniques ca...
Read More..
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In Search Of The Obvious
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Author
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Jack Trout
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Available
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This is the first book that states the obvious: Marketing is a mess. Marketing guru Jack Trout intends to make a lot of people, who made the mess, very uncomfortable: Advertisers are criticized as people who look for the creative and edgy, not the obvious. They will not be happy. Marketing people ar...
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In Search Of The Obvious |
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Author
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Jack Trout
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Publisher
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NA
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Language
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English
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Available
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Description
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This is the first book that states the obvious: Marketing is a mess. Marketing guru Jack Trout intends to make a lot of people, who made the mess, very uncomfortable: Advertisers are criticized as people who look for the creative and edgy, not the obvious. They will not be happy. Marketing people ar...
Read More..
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The Tipping Point: How Little Things Can Make a Big Difference
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Author
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Malcolm Gladwell
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Available
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The biography of an idea: that many of the problems we face - from teenage delinquency to traffic jams - behave like epidemics and are capable of sudden and dramatic change due to their inherent volatility. The author explores the ramifications of this, offering a way to view the world.
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The Tipping Point: How Little Things Can Make a Big Difference |
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Author
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Malcolm Gladwell
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Publisher
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NA
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Language
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English
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Available
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Description
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The biography of an idea: that many of the problems we face - from teenage delinquency to traffic jams - behave like epidemics and are capable of sudden and dramatic change due to their inherent volatility. The author explores the ramifications of this, offering a way to view the world.
Read More..
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Buyology - How everything we believe about why We Buy Is Wrong
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Author
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Martin Lindstrom
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Available
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Even the faintest whiff of lemon sells clenaing products. Negative messages from politicians win votes. Product placement in films rarely works. Many multi-million pound advertising campaigns are a complete waste of time. These are just a few of the findings of Martin Lindstrom's groundbreaking stud...
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Buyology - How everything we believe about why We Buy Is Wrong |
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Author
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Martin Lindstrom
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Publisher
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NA
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Language
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English
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Available
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Description
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Even the faintest whiff of lemon sells clenaing products. Negative messages from politicians win votes. Product placement in films rarely works. Many multi-million pound advertising campaigns are a complete waste of time. These are just a few of the findings of Martin Lindstrom's groundbreaking stud...
Read More..
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The Greatest Salesman In The World
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Author
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Og Mandino
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Available
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Collector’s Edition with Audiobook Each generation produces its “literature of power.” This type of writing literally has the power to change the reader’s life. In this tradition. In The Greatest Salesman In The World is destined to influence countless lives. Here is the legend of Hafid, a camel boy...
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The Greatest Salesman In The World |
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Author
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Og Mandino
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Publisher
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NA
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Language
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English
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Available
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Description
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Collector’s Edition with Audiobook Each generation produces its “literature of power.” This type of writing literally has the power to change the reader’s life. In this tradition. In The Greatest Salesman In The World is destined to influence countless lives. Here is the legend of Hafid, a camel boy...
Read More..
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What the Customer wants you to know
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Author
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Ram Charan
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Available
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According to business guru Ram Charan, the process of selling is broken. Demand for competitive pricing is ever on the increase, and customers want more than great products at great prices; they want you to know how their business works, so that you can make it work better. It is time for companies ...
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What the Customer wants you to know |
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Author
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Ram Charan
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Publisher
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NA
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Language
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English
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Available
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Description
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According to business guru Ram Charan, the process of selling is broken. Demand for competitive pricing is ever on the increase, and customers want more than great products at great prices; they want you to know how their business works, so that you can make it work better. It is time for companies ...
Read More..
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Selling Successfully
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Author
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Robert Heller
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Available
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Learn all you need to know about successful selling, from developing self-confidence and clinching a deal, to understanding customers and managing a sales team. Selling Successfully not only shows you how to improve your powers of persuasion, it also provides practical techniques for building mutual...
Read More...
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Selling Successfully |
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Author
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Robert Heller
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Publisher
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NA
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Language
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English
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Available
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Description
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Learn all you need to know about successful selling, from developing self-confidence and clinching a deal, to understanding customers and managing a sales team. Selling Successfully not only shows you how to improve your powers of persuasion, it also provides practical techniques for building mutual...
Read More..
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The Business School
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Author
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Robert T Kiyosaki
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Available
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In this Second Edition of his bestselling book, the author updates and expands on his original eight "hidden values" of a network marketing business (other than making money!).
Robert explains that building a network marketing business...
... is a revolutionary way to achieve wealth
... makes...
Read More...
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The Business School |
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Author
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Robert T Kiyosaki
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Publisher
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NA
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Language
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English
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Available
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Description
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In this Second Edition of his bestselling book, the author updates and expands on his original eight "hidden values" of a network marketing business (other than making money!).
Robert explains that building a network marketing business...
... is a revolutionary way to achieve wealth
... makes...
Read More..
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Search Engine Optimisation
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Author
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Varinder Taprial
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Available
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This book tries to deconstruct the enigma which surrounds Search Engine Optimisation. While website owners find the topic overwhelming, most SEO experts overly abuse the ignorant to make money. Have you invested time or money in a website or a blog and yet find no visitors coming to your website/blo...
Read More...
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Search Engine Optimisation |
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Author
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Varinder Taprial
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Publisher
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NA
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Language
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English
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Available
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Description
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This book tries to deconstruct the enigma which surrounds Search Engine Optimisation. While website owners find the topic overwhelming, most SEO experts overly abuse the ignorant to make money. Have you invested time or money in a website or a blog and yet find no visitors coming to your website/blo...
Read More..
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Pride & Style In Selling |
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Author
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Walter Vieira
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Publisher
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NA
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Language
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English
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Available
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Description
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