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Description:
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Though various books are available on network marketing (I've seif-published four of them myself), Poe's is the most popular and best introduction. He explains WHY it works, WHY to do it, WHO is doing it, and HOW to do it. As past senior editor of Success magazine, Poe is not a network marketer per se, but as a professional journalist of high reputation he interviewed enough experts and top performers in the industry to understand and present, with great credibility and clarity, the industry that produces individual distributor incomes of up to hundreds of thousands of dollars per month, even from home.
Poe's respectability and conservative image has boosted network marketing's overall image and reputation since Wave Three was published a few years ago. Poe named me in Wave Three as analyst and watchdog of the industry, but this book has made my watchdog role easier in that the book has raised awareness of proper principles and also has reduced some companies' abuses by educating the public regarding what to expect from responsible MLM companies and how to choose one of the better ones.
Wave Three may be the most popular book ever written on the subject, and is "MUST reading" even though Poe followed this with a Wave Four title. If you want to read an insightful, solidly researched, responsible, credible, informative and engaging book on network marketing, you can do no better than with these pages.
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