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Description:
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Negotiation is the process by which people deal with their differences. Whether those differences involve the purchase of a new automobile, a labor contract dispute, the terms of a sale, or a complex alliance between two companies, resolutions are typically sought through negotiations. To negotiate is to seek mutual agreement through dialogue. This book helps you:1) Understand the basic types of negotiation and the key concepts underlying them2) Prepare for, conduct, and close a negotiation3) Maintain a good negotiating relationship with the other side and maximize value for both sides4) Avoid common errors and overcome common barriers to agreement
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